When it comes to choosing footwear there is no doubt: modern women need comfort, style and quality in every step we take . This is where miMaO comes in, a brand that has made comfort its hallmark. Versatile and handcrafted, miMaO shoes offer a unique wearing experience to more than one million women worldwide. We have been focusing on designing premium quality shoes and paying special attention to details for 7 years. In this way we have achieved that our footwear is conceived as a true work of art.
In reality there is no magic but clarity and transparency in our design and production processes. Offering shoes that are versatile, stylish and comfortable for everyday wear is the foundation of our success. Need a shoe for the office that also works for a fancy dinner party? We have it. Looking for casual shoes that are as comfortable as they are stylish? We have them. Want a pair of shoes that you can wear on a trip or outing without losing style? We also have them.
Since our inception we have taken into account that the life of a modern woman is full of different moments, that she is unpredictable and needs to be prepared to face all that. Running from school to the office, from one meeting to another, or simply enjoying an afternoon of shopping and then going to dinner or dancing the night away are some common scenarios for our clients. In miMaO they find the shoes that accompany them in each of those moments in an elegant and comfortable way.
Versatility, style and comfort
A shoe that brightens up your walk
Joy is one of the emotions we like to convey. We have managed to make walking with a pair of miMaO shoes a unique experience. Not only in terms of comfort and style, but it is also a plus for your mood. Is there anything that affects your mood more than being uncomfortable and having sore feet? Our shoes brighten your path and your day to day life.
And this joy is not just about comfort. The color palette we offer allows you to express yourself and give a chic touch to your look. Bold reds, vibrant blues, energetic fuchsias, elegant blacks…each color is designed to elevate your mood and liven up your look. Having such a wide variety of colors is key so that whatever your style or the moment for which you have to dress, you can find the design and color that fit perfectly. From neutral and classic colors to the most striking and trendy ones.
On the other hand, each pair of shoes is designed with the well-being of your feet in mind. Yes! we care about your style but also about your health. The cushioned insole and anatomical support, as well as the use of premium quality, chrome-free leathers are the perfect formula for wearing miMaO shoes for hours on end without discomfort. For our regular customers, the stabbing pain they used to feel when wearing poor quality shoes or getting home and stepping out of their heels is a long time ago. Thanks to the comfort technology we have developed with our master craftsmen, all-day comfort is assured.
In this sense, we are at the forefront of footwear technology. We have achieved the balance between maintaining the essence of craftsmanship and dedicated handwork in each of our shoes, by incorporating innovative technology in a respectful way. From slip-resistant soles to breathable materials, every detail counts for a unique experience with every step. The manufacturing process, innovative technology and selected materials ensure that our shoes are durable and resistant.
In this way we are able to do our bit to make the fashion world a less polluting sector. If shoes lasted longer, less products would be wasted and we would have less pollution. This is a positive impact for both the environment and your individual economy. That’s why we like to say that a purchase at miMaO is a smart investment for modern women .
Transparency and ethical commitment
Transparency is our call Since our beginnings we have been committed to being a brand of footwear manufactured in Spain that respects the artisan tradition of Elche, the footwear capital of our country, known worldwide. To achieve this we have always kept in mind our commitment to ethical and sustainable practices in footwear production .
For us, it is not a question of fashion, but of responsibility towards our customers and the environment. The manufacturing process is completely transparent at all stages: from the selection of raw materials to the labor force. We strive to maintain traceability and ensure that every step is ethical.
Our commitment does not stop at manufacturing. We pay special attention to listen to our customers’ opinions in order to continue making shoes that fit their needs, are sustainable and timeless.
In this way, knowing that you are supporting a company that values ethics and sustainability adds additional value to your choice of footwear. When it comes to choosing the right footwear, miMaO stands out from the competition with its wide range of on-trend and timeless colors, unmatched comfort, cutting-edge technology and ethical commitment. All this makes us the top choice of more than one million women around the world who are looking for the perfect combination of style and comfort.
